In view of the situation we are experiencing, at Sensalia Labs we consider it important to do our bit to contribute to the well-being of those who are on the front line of the fight against Covid-19: health professionals.

That is why we have donated more than a thousand Iroha Nature mask gloves, specifically 1,500, which are key to the care of our health professionals’ hands, the part that suffers the most from constant disinfection. The recipients of these mask gloves have been, at the beginning of the crisis, the Hospital Sant Joan de Déu and the Hospital Clínic in Barcelona. And seeing the need to continue helping and contributing, recently our mask gloves have arrived at the Hospital Universitari Dexeus, Hospital Sagrat Cor, General Hospital of Granollers, Hospital Vall d’Hebrón, Mataró Hospital, Henares Hospital and Retirement home of Boadilla del Monte.

“It is essential to take care of those who are caring for us and saving lives. Therefore, from Iroha Nature we want to transmit all our encouragement and support by donating these hand mask gloves, which we hope will help them to have their moment of disconnection and well-being”, says Puri Martínez, CEO of Sensalia Labs.

Especially these days, health professionals need to be pampered and cared for as they do with all of us every day. Therefore, from Iroha Nature we wanted to do our bit so that their hands are always hydrated and do not dry out by using latex gloves and alcohol disinfectants.
We have donated, with all our love, gloves and moisturizing masks to the Hospital Clínic and Sant Joan de Deu, in Barcelona.

We are living in an unprecedented moment. While we are all applying the containment measures indicated by the authorities to prevent the spread of COVID-19, the research and care teams at the Hospital Clínic in Barcelona are dedicating their efforts to caring for patients and finding a cure as quickly as possible to help stop and combat the disease. And we, have wanted to be part of the initiative #RespuestaCoronavirus, at Hospital Clínic of Barcelona.

Iroha Nature participated in 2019 as a sponsor of the Dissantes, the festival that the Maresme Foundation and the Santi Project, together with the Mataró City Council, are organizing in the framework of Les Santes, Mataró’s main festival, to bring citizens closer to what people with intellectual disabilities do and how they live.

Always committed to social causes, Iroha Nature collaborates with the non-profit social initiative entity that promotes and encourages the integration of people with intellectual disabilities, from the principles of normalization and recognition of difference.

Our contribution will help the work of the foundation, based on generating a positive and realistic vision by society towards people with disabilities, promoting the social inclusion of people with intellectual disabilities at an integral level, and making visible the work that the Maresme Foundation does in favor of this group.

#JuntasSomosMásFuertes is the campaign of the Vicente Ferrer Foundation in which we participate to support widowed women in India, on a special day like International Women’s Day.

There are 46 million widowed women in India. They are left without economic sustenance for them and their children, and the economic contributions to this project will help them to get their families ahead. Through this project, 2,000 women will be able to receive nutritional packs and pass the ANEMIA.

One of the main indicators showing gender inequality is health discrimination. In the case of widowed women, the stigma is compounded by malnutrition.

Also, when they are widowed:

They lose their property: In case their husband owned land, the custom is maintained that any male relative has priority over inheritance. In rural areas, a high percentage of widows have lost their husbands to suicide for financial reasons and accumulated debt. Lenders will continue to claim these defaults from widows.

They are marginalized: Women who are widows have to endure stigmas such as not knowing how to care for their husbands or being unlucky. Their neighbours keep them from speaking out because of superstition or fear of being asked for financial help. It is difficult for them to get a job. No one employs a widowed woman because they fear she will “ruin” their business.

Gender, health and poverty: Every member of the family has priority in the order of feeding and there is not always food left for them. This leads to serious problems of malnutrition, weakness, and susceptibility to disease because they have a very weak immune system.

Children stop going to school: Many widows are forced to take their children out of school to work and support the family economy.

ARTISTLOVE Association is a non-profit organization that promotes social transformation through artistic interventions and personal and community development throughout the world. It is in the register of the Generalitat de Catalunya and the City Council of Barcelona since 2014. Its work focuses on co-designing social, creative and artistic initiatives both in Barcelona and internationally.

We, like ARTISTLOVE, believe that art and love are universal languages ​​that unite all cultures and passion is the driving force that moves us as individuals and allows us to develop as such. For this reason, we collaborate with them in their projects, which range from vocational self-realization workshops, participatory art, mural art, with social education as a backdrop.

We love that they are an entity that trusts the potential and diversity of its participants (children, youth and community groups) and their capacity as creative human beings; able to transform themselves and their environments.

We have collaborated with Elssomriure Pallassos d’Hospital, a charming group of volunteer clowns who work with enthusiasm to lift sick children’s spirits at the Hospital de Calella. 

With their humorous acts, they were able to bring the most beautiful smiles to the little ones’ faces and shared joyous moments with the patients and hospital professionals. The little ones especially enjoyed the entertainment provided by “elsSOMriures”. 

Risonancy Magnética, Txiringa, Txispas, Rudi Grafia and Globula Rosa were in charge of visiting every ward and and filling the place up with their colourful dances and stories. You can find them at the Pediatrics, in the Oncology Hospital, outpatient department of Pediatrics, waiting rooms, UCSI and Day Hospital.

We have joined forces through beauty and cosmetics, in the week in which the International Breast Cancer Day is celebrated. To do our part for a good cause that affects us all, 100% of the profits from the sales on our website in October 2018 were given to the Fero Foundation to help oncological research. This is something that we had already undertaken in 2016, when we donated a percentage of the sales of our Q10 mask to the Foundation. 

The protagonists of our history are women. Therefore, one of our main commitments is the fight against breast cancer, so that we can all continue smiling and enjoying life. 

Women are our inspiration when it comes to creating and choosing the causes that matter to us and can contribute to creating a better world. This is why since our collaboration with the Yo Dona women magazine and breast cancer research organisations, such as Fundación Oncológica FERO, we continue to support social initiatives. 

In 2018, Iroha Nature participated as a sponsor of Dissantes de Mataró, the fiesta that the Maresme Foundation and the Santi Project, together with the City of Mataró organised within Les Santes, the largest festival in Mataró, to inform the citizens about what we do and how people live with intellectual disability. 

Always committed to charitable causes, Iroha Nature collaborates with the non-profit charity initiative that encourages the integration of people with intellectual disabilities, from the normalisation principles to self recognition. 

Our contribution will help the foundation’s work, based on generating a positive and realistic public attitude towards people with disabilities, encouraging the social inclusion of people with intellectual disabilities at an integral level, and raising awareness of the work carried out by the El Maresme Foundation in favour of this group.

Every time we prepare a special delivery to our influencers or send them information about our products, packs, and campaigns, we have the help of the CEO Foundation of Maresme. The CEO is a Special Work Centre at the Maresme Foundation, whose purpose is the creation and maintenance of jobs for people with mental disabilities throughout the Maresme region. 

Our goal is to develop productive work, participating regularly in market operations and having the objective to ensure a remunerated job and the provision of personal and social adjustment services required by our employees in order to make an improvement in their quality of life. 

The work of the CEO is structured around the following: productivity, with the different areas of the project and the personal attention paid to the team of professionals at the Support Unit for Professional Activity (USAP).